About us

Bash – your badminton shop with heart and know-how

              
                      5K+
                    Players who trust Bash

                      24/7
                    Badminton vibes

                      98%
                    Customer satisfaction

Badminton is more than just a hobby—it's passion, movement, precision, and team spirit. With Bash, we've created a shop that reflects precisely this enthusiasm. Whether you're just starting out or competing at the tournament level, you'll find high-quality equipment you can rely on. Our goal is not only to offer you the best products, but also to actively support you on your journey as a player.

Bash is more than just a badminton shop – we are a team of active players with a real passion for the sport

Behind Bash are the two owners Pascal Scheiel and Michael Giesinger, two badminton enthusiasts with many years of experience at national and international level.

Based in Vorarlberg and deeply rooted in the scene, we understand the needs of both recreational players and ambitious athletes. As an active player in the Swiss and Austrian leagues, Pascal brings not only practical knowledge but also a clear eye for the essentials. Michael was a member of the Austrian national team for many years and has participated in European championships, among other events – his experience from elite sports flows into every detail of our product range.

Our path – from the idea to the shop

The idea for Bash was born from a simple thought: Why isn't there an online badminton shop that truly understands what players need? In 2021, we turned our vision into reality and founded Bash – initially with a small but fine selection and a lot of personal commitment. Since then, we've continued to grow: We're expanding our product range, building our community, and working daily to improve our processes and services. What has remained the same: our commitment to quality, our proximity to the scene – and our passion for the sport.

"It always bothered me that badminton is rarely perceived as a lifestyle. Many online shops seem outdated and uninspired. With Bash, I want to show that there are other ways – more modern, closer to the scene, and with a real connection to the scene."

Michael Giesinger

CEO Bash Badminton Shop

What drives us? Our passion for badminton, our sense of quality, and our desire to support our community with strong products and honest advice. We don't rest on our laurels: We continually work to improve our product range, our service, and our processes – for a shopping experience as dynamic as the sport itself.

Our way of saying thank you to sport

We also see it as our mission to promote badminton and young talent. This is precisely what sets Bash apart from many other shops: We don't just sell products—we live and breathe this sport. The passion we bring to the court ourselves drives us to give something back to the sport. That's why we also support clubs in tournaments and other projects. This very attitude makes Bash special.

We currently support the following players: